The 2026 EBC Re-Opening: A Masterclass in Nightlife Marketing Execution
The EBC re-opening blueprint, dialed to perfection. We ditched the generic flyers for iconic photography and a synchronized team rollout that dominated the feed. This is how you launch pool season in Las Vegas.
Ted Destroys a Wynn Hotel Room
"What happens when a foul mouthed Hollywood legend crashes a Five-Star Vegas residency? Go behind the scenes of our latest creative project for Charly Jordan and Wynn Nightlife, featuring a special appearance by Ted (voiced by Seth MacFarlane). From CGI integration to high-fashion nightlife aesthetics, see how we bridged the gap between the 'Ted' TV series and the Las Vegas Strip."
Vegas Fight Night... It’s where history is made in the ring and celebrated at XS
Nothing compares to the pulse of Las Vegas on a championship Saturday. From the final bell at the arena to the center of the DJ booth at XS, see how we celebrated Ryan Garcia becoming the new WBC Welterweight Champion.
Inside Wynn Nightlife’s Valentine’s Weekend
A behind-the-scenes look at how we scaled Wynn Nightlife’s 2026 Valentine’s Weekend from a single night into a multi-day brand narrative. Explore the process of "Newspaper & Roses" drops, Marshmello activations, and experiential storytelling.
UFC FIGHT NIGHT IN VEGAS!
There’s nothing like fight night in Las Vegas. At XS, we celebrated two champions Suga Sean and Justin Gaethje alongside Diplo.
Calvin Harris Returns!!
Welcoming a resident like Calvin Harris back to XS Las Vegas is about more than just a performance it’s about creating a home-away-from-home experience.