The Formula 1 Las Vegas Grand Prix is marketed as much more than a race; it's a spectacle that fuses the world-class motorsport with the unique energy of the Las Vegas Strip, and creative media is the indispensable engine driving this perception. The Wynn Race Week content, as seen on this page featuring top tier DJ lineups, luxury event aftermovies, and visually stunning nightclub flyers for acts like Marshmello, The Chainsmokers, and Swedish House Mafia at venues like XS Las Vegas. This creative build serves to promote the weekend's exclusivity, entertainment value, and star studded atmosphere. By pushing the boundaries of what is acceptable for an F1 event, Las Vegas uses media to blend racing with luxury, culture, and entertainment, successfully attracting a younger, more diverse global audience and solidifying the event's status as a must attend event for both the city and the sport itself.